My Account Login | Contact Us
Royal Ascot carriage procession.
Royal Ascot carriage procession.

The ascending racecourse in Berkshire, England, the lawns of Ascot Racecourse, comes alive every June with excellence and exclusivity in world-class horse racing, as it plays host to stands where heritage meets prestige and high society. The five-day event that has been since 1711 does not hold just a principal position in the British social calendar but worldwide in admired, unmatched displays of world horse racing and elegance.

A Royal Affair

Here, Royal Ascot is simply synonymous with royal patronage, personifying a history that spans well over centuries. Founded at the behest of Queen Anne and patronized by every British monarch since, it remains to this very day a testament to regal influence and British heritage. Each day, the Royal Procession enlivens his day, which, headed by King Charles III from 2024, makes the tradition that started in 1825. Thus, royalty also brings about an added charm to the place, combining the theatre of high-stakes racing with British royal pageantry.

The Racing Spectacle

At the heart of Royal Ascot lies the quality of the racing program, as the historically rich well of Group 1 races reverberates throughout the world, drawing the best horses, trainers, and jockeys. The 2024 installment claims an in-excess-of £10 million purse that is hugely relevant across eight Group 1 contests, every single one increasing the worth to the established reputation. From the prestigious Gold Cup on Ladies' Day to the truly sensational Platinum Jubilee Stakes on the last day, each race is a collage of great skill, strategy, and passion for the sport.

Day-by-Day Highlights

The rhythm of the week is one of the first things that captures the seasoned racing enthusiast and casual spectator in one:

  • Day 1 (Tuesday) sets the tone with the Queen Anne Stakes and the King's Stand Stakes, showcasing speed and stamina in equal measure.
  • Day 2 (Wednesday) has the Prince of Wales's Stakes, while a Group 1 race is usually invested with top middle-distance performers. It is complemented well by three group 2 races that promise fierce competition.
  • Day 3 (Thursday): Ladies' Day – A cocktail of elegance in fashion and racing brilliance, Ladies' Day is perhaps the most well-known day globally. Joining other scintillating contests is the Ascot Gold Cup, the oldest race in Ascot that has stood the test of time.
  • Day 4 (Friday): It does not get any less electrifying with the running of both the Coronation Stakes and the Commonwealth Cup, two Group 1 races entertained by horses coming from all the classic 2,000 Guineas races across Europe.

The fifth day of the week, Saturday, also brings the week to a close with the Hardwicke Stakes and the Platinum Jubilee Stakes, suitably drawing the curtain on a week of the best and classiest racing that has ever graced the face of the earth.

Off the Field: Fashion and - Hospitality

Royal Ascot is more than just racing; it's a master class in style and elegance. The dress code, carefully followed by the racegoers each day, makes for a smattering of sartorial elegance mirroring the high esteem of the event's atmosphere. From the exclusive confines of the Royal Enclosure to the vibrant atmosphere of the Queen Anne Enclosure, hospitality offers make sure that guests are given nothing but luxury from start to finish.

Prize Money and Prestige

Royal Ascot 2024 was to give pride of place to its recognition as one of the world's leading racing events, with a record £10 million in prize money across the eight Group 1 contests. No less than £1 million is waiting for the winner of each race, topped jointly by the Prince of Wales's Stakes and the Platinum Jubilee Stakes, both worth £1 million. Aside from the obvious lucre, these races are a champions test area. They draw the best horses and present the finest level of racing skill and strategy. The prize funds in such large amounts do more than secure, on both occasions, the crème de la crème of world competition—such attention lends added value to Royal Ascot's position in the calendar and continues to showcase the event as a pinnacle position that creates a huge amount of interest among established professionals and young, emerging talent in the equestrian world.

Although Royal Ascot is steeped in tradition, the appeal of its reach stretches far beyond the English countryside. With global television coverage in a staggering excess of 200 countries, it manages to hold audiences all around the world, showcasing some of the best of British culture and sporting excellence. It represents prestige and proves to be a magnet of international interest for visitors from every corner of the globe, attracted to the event.

Royal Ascot is not only about pulsating excitement in the racecourse or lavish fashion but also steeped in fabulous traditions and remarkable statistics:

  • Royal Ascot has developed into Britain's biggest event outside the football UK calendar of events since it was founded in 1786, with around 300,000 guests expected each year.
  • The oldest race that exists in this event, the seminal Gold Cup, had some great moments that included Yeats in 2009; he landed his startling fourth count of overcoming obstacles in victory.
  • Lester Piggott has been the most successful jockey in the long history of Royal Ascot. During his career, he managed 116 victories.
  • Royal Procession: one of the takeoffs from its royal heritage is the Ascot course being its ceremonial highlight since 1825. In 2024, the king who will lead the procession is King Charles III. - Taking You to the Next Level of Racing

Racebook Plus delivers outstanding benefits to the most ardent horse racing enthusiasts at When making a deposit, players will immediately receive a very enticing 30% extra to increase their wagering power right from the very beginning. With more value on every bet, the Racebook brings the bettor rebates in cash up to 6% on all deposits.

What truly sets BetAnySports apart from any others, however, is their own, truly dark horse special, Racebook Plus, where the bettor can receive track odds PLUS an additional 10% on top of any winning WIN or Exotic ticket at major tracks. Just for example, a hypothetical $2 WIN pays $15. The return would be $15, but, using the Racebook Plus, it becomes $16.50. Similarly, the same winning $2 exact bet paying $50 at major tracks would pay $55 with that 10% boost. In all, it's a rewarding offer that cheers for the shrewd bettors and enhances the thrill of each racing day.

Get yours by signing up HERE or visit and use promo code EIE to get of this.


As Royal Ascot 2024 approaches, the world is at the edge in anticipation of not just thrilling races and the thrill of stiff competition, but also the cultural pageantry and timelessness in elegance. From the era of its creation by Queen Anne until now, being Britain's most valuable meeting, Royal Ascot still insists on excellence in horse racing and refinement in society. If you are a racing enthusiast, a fashionista, or just one who loves everything classic, Royal Ascot has something completely different and exudes charm and excellence beyond eras to enchant and enamor the rest of the world.

Your might enjoy this article Royal Ascot: Time To Dress Up.

You can find more interesting stories in our section on Racing & Wagering.

Our Mission — Serving the professional horse person, amateur owners, occasional enthusiasts and sporting interests alike, the goal is to serve all disciplines – which often act independently yet have common needs and values.

Equine Info Exchange is totally comprehensive, supplying visitors with a world wide view and repository of information for every aspect related to horses. EIE provides the ability to search breeds, riding disciplines, horse sports, health, vacations, art, lifestyles…and so much more.

EIE strives to achieve as a source for content and education, as well as a transparent venue to share thoughts, ideas, and solutions. This responsibility also includes horse welfare, rescue and retirement, addressing the needs and concerns of all horse lovers around the world. We are proud to be a woman-owned business.